Act For Food
The Carrefour Group launched Act for Food, a world programme of concrete initiatives to help its customers and employees eat better – wherever they are – at affordable prices. The programme is in line with the transformation plan unveiled by Alexandre Bompard, and with the group's aim of becoming the world leader in the food transition for all.
At a time when food safety, product origin and relationships with the agricultural sector have all become key issues, Carrefour has embarked on a series of initiatives to transform its model at a global level so as to tackle these new food challenges and meet consumers' new expectations.
With the launch of Act for Food, Carrefour is stepping up the pace on the food transition. This global programme is concrete evidence of the retailer's short- and medium-term commitment to improving food quality throughout the world.
This version was on promotion with Carrefour from 29th March to 10th May 2022.